There’s never been an author who has dominated the USA TODAY best-seller list week after week like Colleen Hoover in 2022. Sure, other authors have had multiple titles appear on the best-seller list for multiple weeks, but they’ve all fallen off far fewer than Hoover, who totaled 15 titles in one week this summer. Three of her books, “Reminders of Him,” “It Ends With Us” and “Verity,” have taken the No. 1 spot so far this year.
Hoover managed to write half of the 10 best-selling books this year. Over the course of the past 10 years, it has gone from first-time pioneer to bestseller. And there’s no sign of it slowing down. Hoover’s next novel, It Starts With Us, the sequel to her bestseller It Ends With Us, is set to be released on October 18.
So who is Colleen Hoover and how did she and her novels become so popular?
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Who is Colleen Hoover?
Colleen Hoover, 42, lives in a small town in East Texas just outside of Sulfur Springs. She worked for several years as a social worker before becoming a consultant for WIC, a food program for women, children and infants. While at WIC, Hoover began to pursue her writing career. She wrote on a laptop borrowed from her mother in her off hours, often while one of her sons was in play rehearsal. She gave the novel to her mother as a Christmas present and soon after, published it herself to share with friends and family. “Slammed” (2012) would become her first published novel and her first book to appear on USA TODAY’s best-selling book list. In total, he has written 22 novels and three novellas and contributed to two anthologies.
What kinds of books does Colleen Hoover write?
Hoover’s books fall into new adult and young adult genres. The subject matter varies. For example, the author’s interest in slam poetry heavily influenced “Slammed.” Both the “Slammed” series and the “Hopeless” series were inspired by Hoover’s career in social work.
But Hoover has explored different genres in her novels. For example, her interest in the paranormal led her to write “Layla,” in which the title character survives a life-threatening attack, after which inexplicable things begin to happen around her. Hoover has also written thrillers and love stories with twists that include heartbreak and mental health struggles.
Colleen Hoover: Author dominates bestseller list with 15 books, including ‘It Ends With Us’
Which Colleen Hoover book should you read first?
“It Ends With Us” is one of Hoover’s most popular and well-received novels and a good starting point. It was Hoover’s highest-rated novel on the bestseller list pending its sequel, It Starts With Us, which will be released on October 18.
Many of Hoover’s plot lines involve emotionally intense situations such as sexual assault, survivorship trauma, infertility, and abusive relationships. If you want to start with something less intense, try Maybe Someday. For young adult fans, the series “Slammed,” “Regretting You” and “Without Merit” are good choices.
How did Colleen Hoover’s novels become popular?
While Hoover has had a steady stream of bestsellers since her debut on the USA TODAY list, her popularity has soared in the past two years. Her sales growth can be attributed in part to her massive popularity on TikTok, particularly the platform’s #booktok subculture. Publishers Weekly chronicled the phenomenon when Hoover’s 2016 book “It Ends With Us” began climbing the bestseller lists in 2020.
Fifteen of Hoover’s novels are on this week’s list. Their “It Ends With Us” tops everyone at No. 2. The novel, which has reached No. 1 before, has been on the list for a total of 76 weeks. Her latest novel, “Reminders of Him,” now on the list, debuted at No. 1 in January.
This article originally appeared in USA TODAY: Colleen Hoover: Who is she and why are her books so popular?